What's Your Dream?: The #1 Sunday Times Bestselling Business Book to Help Find Your Passion, Love Your Work and Build a Richer Life.
What’s Your Dream? Why Simon Squibb’s Message Is Changing How We Think About Work, Purpose, and Success
If you’ve ever stared at your job, your calendar, or your life and thought,
“There has to be more than this…”
—you’re not alone. And that’s exactly why Simon Squibb’s What’s Your Dream? has struck such a powerful chord.
Simon has built companies, lost companies, and rebuilt himself more than once. But his real mission today isn’t about entrepreneurship—it’s about awakening something inside people that often gets buried under routine, fear, or practicality: their dream.
The Power of a Simple Question
Simon travels around asking strangers the same thing: “What’s your dream?”
It seems almost too simple, right? But the reactions tell the real story.
Some people pause as if they’ve been asked something forbidden.
Others smile shyly, admitting they’ve always wanted to start a bakery, write a book, open a gym, or travel the world.
A few realize, in that moment, that they don’t know their dream at all—and that’s where everything begins.
This question isn’t about fantasy. It’s about clarity. It’s about unlocking a part of you that’s been waiting patiently for attention.
Why We Stop Dreaming
Simon’s own journey—marked by hardship, risk, and a life-changing brush with mortality—taught him something most of us forget as adults:
Dreaming isn’t childish. It’s essential.
But somewhere along the line, we’re taught to “be realistic.”
Get the secure job.
Follow the stable path.
Don’t take risks.
And in exchange for that stability, many people sacrifice the thing that once made them feel most alive.
What the Book Teaches
In What’s Your Dream?, Simon shares stories from people who rediscovered their passion after years of pushing it aside. He breaks down the excuses we all make—
“I don’t have time.”
“I don’t have money.”
“I don’t know where to start.”
—and replaces them with something far more useful:
actionable steps, mindset shifts, and real-world examples that prove dreams aren’t just ideas. They’re plans waiting to be activated.
Dreams Don’t Require Permission
The heart of Simon’s message is surprisingly liberating:
You don’t need permission to live the life you want.
Not from a boss.
Not from society.
Not from anyone.
The only person you’re waiting on… is you.
So, What’s Your Dream?
This book doesn’t just inspire—it challenges you.
By the time you put it down, you’re left with a question that lingers in the best possible way:
What’s your dream—and what would your life look like if you actually pursued it?
Not someday.
Not “when things calm down.”
But now.
And if you don’t have an answer yet?
Perfect. You’re exactly where your next chapter begins.
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